Brand Strategy
Brand Identity
Web Design
Community Integration
Content & Narrative
As part of Source Network's mission to empower data ownership and promote a decentralized internet, they wanted to introduce a game-based experience for users within their ecosystem. Spark + Mint was engaged as a trusted partner to help creatively express the teams ideas and help design and launch a fun and immersive journey where signups and contributions unlock achievements and real-world benefits - integrating seamlessly with their Discord community.
Capitalizing on the rising trend of gamification, we took the concept from Source Network and turned it into a pixelated, gamified reality, focusing on user engagement and education about decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
We didn’t just create a brand; we crafted a story. The identity of OPEN Quest was designed to be a journey in itself, one that invites users into an adventure of discovery. The visuals and narrative we developed encapsulated the essence of exploration and the thrill of uncovering the mysteries of decentralization.
The OPEN Quest website was more than a gateway; it was part of the adventure. We designed an immersive web experience that mirrored the game’s ethos. Every click and scroll was an interaction with the narrative of the game, making the user's journey through the site a chapter in the larger story of OPEN Quest.
The OPEN Quest website was more than a gateway; it was part of the adventure. We designed an immersive web experience that mirrored the game’s ethos. Every click and scroll was an interaction with the narrative of the game, making the user's journey through the site a chapter in the larger story of OPEN Quest.
Our content strategy was two-fold: captivate and inform. We crafted narratives that not only engaged the community but also educated them about the nuances of Web3 and decentralized systems. The content was a blend of storytelling and instructional design, ensuring users felt both enthralled and enlightened.
OPEN Quest came to life as a vibrant epicenter of engagement and learning. Our branding strategy transformed a platform into a saga, where every user became a part of the OPEN Quest narrative. The brand identity, web design, and content all worked in unison to create a holistic and immersive experience, leading to increased community engagement and a deeper understanding of Web3 among its members.
Grew to 17K followers on Twitter
Open Quest active users